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Made by Craft - White Leather

Date

May 2025

Location

Portugal

Project type

Film Production, Art Direction

Meeker

Nicole

Ongoing creative partnership with Cariuma since 2024 to evolve the brand’s visual identity with a minimalist yet sensual lens. White Leather Stories is a tactile video series that spotlights materiality and detail, designed to evoke pride in ownership and a reverence for craft. The creative strategy balances engaging social formats with the sensibility of luxury—merging storytelling that performs with storytelling that endures.